Leach Impact has been called up to produce graphic lightboxes for Huddersfield Town Football Club’s John Smith’s Stadium reception area.
Six individual displays – including three bespoke curved structures – have been designed, manufactured and installed, in partnership with integrated marketing agency Fantastic Media.
“For over a century, Leach Impact’s displays have transformed major international brands across the globe,” said Huddersfield Town’s commercial director Sean Jarvis. “So, there seemed no better partner to help take our visual identity to the next level during this exciting year at the pinnacle of the football pyramid. The new graphics provide the extra wow factor as soon as people step inside our stadium reception, and together with our iconic Terrier brand, will hopefully leave a lasting impression.”
Complete with interchangeable fabric graphics, the lightboxes can be updated quickly and easily by the club’s own staff. This means Huddersfield Town can switch between its three brands – The Terriers (football club), The Giants (rugby club) and KDSL (events) – according to the focal message on any given day.
