Print and paper advocacy group Two Sides has brought out a new ‘Myths and Facts’ booklet, explaining how sustainable paper products really are.
The booklet – aimed at brands, retailers and consumers – contains updated facts on paper and the environment, from European forest growth and paper’s low energy consumption to the high recycling rate of paper and the circular economy. PSPs are being encouraged to use these facts in their marketing communications to further spread the reach of paper’s positive sustainable story.
