The HP Dscoop UK summit will run at the Millennium Gallery in Sheffield on 5-6 October under the banner ‘Unlocking AI’s Marketing Magic’, with the intention of helping PSPs realise the potential of AI tools.
The first day will comprise deep-dive learning experiences with peers and thought leaders and hands-on workshops where you’ll learn how to use AI tools introduced in sessions.
Daniel Jenkins, head of client services at marketing agency Wagada Digital, will provide practical tips on using AI to drive marketing results, address common security concerns about AI, and share live case studies of AI in action.
Dr. Mozhgan Tavakolifard, an AI and machine learning pioneer, whose work has empowered individuals and companies to maximise the use of their data, will also speak.
Day two will feature a visit to the Sheffield facility of Precision Proco Group where the company will explain and show some of the technic al moves it has made to help it expand and thrive.
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