Solopress has unveiled a Soloflo API designed to improve third-party print procurement processes. Through its use businesses that sell print produced by Solopress can channel orders straight from their customer into the Solopress workflow.
The idea behind Soloflo can be traced back to feedback gathered at The Print Show 2022 and the plan is for it to debut at 2023 show.
Simon Cooper, managing director of Solopress, said: “System updates and changing SKUs have been a common frustration with other print APIs. Soloflo alleviates this issue with a user-friendly, easy-to-maintain system that integrates whatever SKUs the customer already uses. And, importantly, we commit to automating updates and providing advance warnings of any price changes.”
Cooper added: “While our primary audience may be print resellers, we recognise that our customers may define themselves differently, such as media procurement agencies or tech start-ups. Soloflo caters to anyone who needs print production and recognises the benefits of automating the ordering process.”
