US visual merchandising firm Marketing Alliance Group reproduced this retro 50s-style sign, printed in five colours on a poplar wood board using an Inca Onset S40, as commissioned by contemporary artist Brendan Coudal.
“It’s very important to our client, that his artwork is printed to the highest standards,” said Jeanette Bender, creative director at Marketing Alliance. “After all, his name is on every piece! His customers are high-end boutique retail stores, national retail chains, restaurants and bars so it’s critical that we share the artist’s passion and attention to detail.”
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