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    New printing technologies will impact most areas of the printing industry

    Drupa’s latest Global Insight report concludes that the rise of Web-to-print, variable data printing and interactive print such as Augmented Reality and QR codes will impact on most areas of the printing industry.

    The report, published last month looked at how smart technologies and internet-based tools will create new challenges and opportunities for the print and print supplier industries.

    Key data

        72% commercial printers worldwide offer variable data printing services
        60% catalogue printers reported growth in on-demand digital print production
        38% of commercial printers said they intended to invest in digital electrophotographic colour sheet printers 
        Digital print is forecast to grow from an 8% to 14% market share by 2017
     
        9% respondents reported a decline in demand for paper of the last five years

    Additional facts

    • Packaging print is forecast to grow 4% per annum to 2018

    • Industrial and “functional” printing is growing at a rate of 14% a year

    • 58% book printers reported growth in short-run digital book production

    • Digital revenues are growing rapidly for magazine publishers, particularly in B2B

    The report, titled ‘The Impact of the Internet on Print – The digital flood’, is based on findings from around 1,100 international key executives from the printing industry on the impact of the Internet on print. You can find more information here:

     

     

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