Hollywood Monster has produced promotional graphics for the Super Mario Bros movie at Vue Cinema, Westfield, Shepherd’s Bush, London.
UFabrik Soft Display Textile was the material used for graphics on three walls and a section of the ceiling in the corridor leading to screening rooms 1-7. Floor graphics were output onto Utack Multi Surface Textile.
The job was produced by the Birmingham-based PSP Birmingham on its EFI Vutek printers, and installation took a team of four, two consecutive nights to fit.
Simon McKenzie, CEO, Hollywood Monster, said: “The UFabrik range of textiles covers about 95% of all wide and super-wide applications. It’s high performing with excellent colour reproduction and comes at an excellent price point. Products within the range include materials made from recycled PET plastic waste that have caught the attention of some of the world’s biggest brands that we service.”
“Our client was delighted with the immersive graphics that we printed and installed at Vue Cinema at Westfield. These packed a powerful visual punch, elevating the ambient experience and enjoyment of the cinema-going public.”
